Menu Content/Inhalt
Home arrow Programs
Opportunities for SME to Access EU Market -

Login Form

Lost Password?
No account yet? Register
Programs - Week 1
Tuesday February 05 - PLENARY SESSION
12.30 Meeting EMM team
14.00 Opening/introduction
  Programme/logistics
14.30 The Export Process Flow Building an MES/EBP
  Vinod Sharma
15.30 Break
16.00 Market research
  The market research plan
  Scope/process/objectives
  Introduction
  Bastiaan Bijl
16.30 Desk - Market Analysis
  Trade Flow Analysis
  Demonstration
18.00 Bastiaan Bijl

Wednesday Feb 06 - PARALLEL SESSIONS Wednesday Feb 06 - PARALLEL SESSIONS
GROUP A GROUP B
09.00 Market Segmentation
  Profiles of end user segments Criteria for segmentation The segmentation process
  Lecture and assignment
  Vinod Sharma
10.30 Break
11.00 Market Segmentation
  Finding 2 segments for each company Description of segment Presentation/evaluation
  Assignment and presentation
  Vinod Sharma
12.30 Lunch
14.00 Desk - Market Analysis
  Trade Flow Analysis
  Practical Exercises
  Bastiaan Bijl
15.30 Break
16.00 Desk Market Research -Information Sources
  CBI's Website and Tools
  Other Sources Rating
  Evaluating market data
  Presentation
17.30 Bastiaan Bijl
09.00 Desk - Market Analysis
  Trade Flow Analysis
  Practical Exercises
  Bastiaan Bijl
   
10.30 Break
11.00 Desk Market Research -Information Sources
  CBI's Website and Tools Other Sources Rating, evaluating market data
  Presentation
  Bastiaan Bijl
12.30 Lunch
14.00 Market Segmentation
  Profiles of end user segments Criteria for segmentation The segmentation process
  Lecture and assignment
  Vinod Sharma
15.30 Break
16.00 Market Segmentation
  Finding 2 segments for each company Description of segment Presentation/evaluation
   
   
  Assignment and presentation
17.30 Vinod Sharma

Wednesday Feb 07 - PARALLEL SESSIONS Wednesday Feb 07 - PARALLEL SESSIONS
GROUP A GROUP B
09.00 Desk Market Research
  Digging for Gold on the Internet
  Presentation and assignment
  Bastiaan Bijl
09.45 Desk Market Research
 

Collecting and compiling information on:

  • market characteristics
  • market trends
  • importers/distributors
  • competition
  Assignment
  Bastiaan Bijl
  Anil Dhaneshwar
12.00 Primary Market Research
  Sharing of first hand experience in 2 sectors
  Presentation
  Anil Dhaneshwar
12.30 Lunch
14.00 Strategic alliances
 
  • Your place in the chain
  • Modes of contracting
  Assignment/Presentations
  Vinod Sharma
15.30 Break
16.00 Access requirements
 

The origin of buyer's requirem.

  • CSR/OHS/SA/CoC
  • EMS/ISO 14001
  • Process norms and standards
  • CE-marking
  • TS 16949
  • HACCP
  Presentation and Exercise
  Vinod Sharma
17.30 Prasahant Mangaloremath
09.00 Strategic alliances
 
  • Your place in the chain
  • Modes of contracting
  Assignment/Presentations
  Vinod Sharma
10.30 Break
11.00 Access requirements
 

The origin of buyer's requirem.

  • CSR/OHS/SA/CoC
  • EMS/ISO 14001
  • Process norms and standards
  • CE-marking
  • TS 16949
  • HACCP
  Presentation and Exercise
  Vinod Sharma
  Prasahant Mangaloremath
12.30 Lunch
14.00 Desk Market Research
  Digging for Gold on the Internet
  Presentation and assignment
  Bastiaan Bijl
14.45 Desk Market Research
 

Collecting and compiling information on:

  • market characteristics
  • market trends
  • importers/distributors
  • competition
  Assignment
  Bastiaan Bijl
  Anil Dhaneshwar
17.00 Primary Market Research
  Sharing of first hand experience in 2 sectors
  Lecture
17.30 Anil Dhaneshwar

Tuesday February 08 - PLENARY SESSION
09.00 Strategic alliances
 
  • Trade channel options
  • Function of trade channels
  Assignment/Presentations
  Vinod Sharma
10.30 Break
11.00 The Real Thing
  Process and progress MoA's Workplan Feedback on assignments Info on Netherlands
  Discussion
  Shobhana Prakash
12.30 Lunch
14.00 Capita non selecta
  Assignment for II
  Evaluation
  Discussion
  Vinod Sharma
15.30 Closure