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Export Management Tools

Overview on Readiness checkers

Our export support program is called as 3T model which based on three foundation pillars namely Tools, Training and Technical Advisory.

Tools are the first stage of strategic intervention to an SME . Initially these tools are used to select the SME for the program. The primary diagnostic tools are in the form of an audit which an SME could undertake online also for self assessment.

There are two major diagnostic checkers which could be attempted online after registration namely
  1. Business excellence checker and
  2. Export readiness checker
Business excellence checker is to assess an SME at core level in the following nine areas:
  1. Leadership
  2. Strategic planning
  3. Information
  4. Human Resource
  5. Customers
  6. Suppliers
  7. Process
  8. Society and
  9. Business Results

The overall assessment in these areas help us as well as the SME  to understand the basic health of their organization. As this audit encompass most of the functional areas of the organization therefore one gets a clear picture on management’s orientation towards doing business.

The second checker is about Export readiness and it comprise of ten areas for assessment namely:
  1. Long term plans and Strategy
  2. Marketing
  3. Production and Operations
  4. Logistics and Distribution
  5. Finance
  6. Quality
  7. Concern towards employees, environment and society
  8. Planning and Control
  9. Internal Organization
  10. Continuous Improvements

Besides offering a useful checklist for any exporter ,  the overall assessment  helps  understand the competitive advantage of the SME for doing exports. As this audit encompass most of the operational areas of the organization therefore one gets a clear picture on management’s capability to have a competitive  edge in exports to EU nations.

Overview on Tips and suggestions

Our export support program is called as 3T model and  based on three foundation pillars namely Tools, Training and Technical Advisory.

Tools are the first stage of strategic intervention to an SME . Initially these tools are used to select the SME for the program. The primary diagnostic tools are in the form of an audit which an SME could undertake online also for self assessment.  Tips and suggestion section provides an online learning opportunity to SME about the latest marketing trends and management tools  . This section provides a comprehensive list of tools and suggestions in the form of text and presentations .

Marketing Trends and Management tools
  Topics Titles
1 Product/Market Combination   
2 Pricing We are always the cheapest?
3

 

 Business Contacts That looks like a good lead, let's follow it. shot gun vs riffle approach
4 Product Development My product doesn't require any change Customization a key
5 Time management (daily planning) I have full control of my time .   Saying yes to everything (managing multiple priorities)
6 Strategic Alliance Foreign agents are too expensive Strategic Alliance - Cost or asset?
7 Communication We are an established brand in India, marketing ourselves abroad will not be an issue.Communications requirement for exports (inlc. Social media marketing etc.)
8 Market research Market research is a waste of time and money
9 Market access Quality is not an issue?
10 Supply Chain (incl. distribution) My agent will take care of logistics and storage anywhere in the world.
Presentations on Quality Trends
  1. Why TQM FAils
  2. Gemba Kaizen
  3. Kaizen techniques
  4. ISO 14000 concerns
  5. HACCP
  6. Just in Time techniques
  7. ISO 14000 environment
  8. Juran
  9. Kanban
  10. ISO 9001 standards
Presentations on Contemporary Management styles
  1. Attitude
  2. Creativity and Innovation-techniques
  3. Customer Relationship Management ( CRM)
  4. Customer Loyalty
  5. Employee motivation
  6. Financial measures
  7. Six thinking hats
  8. Stress management
  9. SWOT
  10. Ten commandments of Time

These Tips and suggestions will act as a background material for the top order of an SME to improve his management style and leadership quality.