Design Clinic Scheme

Organisation

National Manufacturing Competitiveness Programme (NMCP)

Objective

The objective of Design Clinic scheme is to enhance industry understanding and application of design and innovation, and to promote design as a value adding activity and integrate it into mainstream business and industrial processes of MSME’s. The goal is to help MSME manufacturing industries move up the value chain by switching the production mode from original equipment manufacturing to original design manufacturing and hence original brand manufacturing.

Eligibility

Micro, small and medium sized industries.

Brief

Design Clinic will be guided by the following key principles: • Rigorous yet applicant friendly process, • Promotion, dissemination in regional/local languages understood by the MSME’s • Establish benefits clearly without overwhelming the MSME’s • Learn from other successful design support programs • Establish a clear process pipeline.